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Becoming Leebug

We have gone to many conferences - exhibited, presented and networked at cocktail functions. We also have our roots in hosting conferences and professional events through our sister company, Hedge Connection. The sum of all these experiences showed us there was a gap: How do you make an event really work for you? How can you connect with those attendees or vendors that matter? And so the journey to create a simple and effective tool began in earnest, and now we have Leebug.

Our History

The partners founded Hedge Connection in 2004, a company that specializes in putting hedge fund managers and investors together through events and proprietary online search tools. The company saw the niche to help two critical stakeholders - investors and managers - connect and interact in a way that was cost effective and time efficient.

In 2005 the partners teamed up with Peter Fusaro, a leader in the green trading space, to host the Wall Street Green Trading Summit. This annual two-day event draws over 400 people in the cleantech and environmental finance/trading industry to The Times Center in New York. Hosting this type of conference, from registrations to securing sponsors, exhibitors and organizing 60 speakers, gave us plenty of hands-on insight into the workings of a major multi-day event.

The Gap

When you attend an event, large or small, you know how incredibly inefficient it is to network and meet people. Not only do you not know who is attending beforehand, but when you get there it's a sea of people and you are left squinting at name badges.

Even then, you may not know anything about the company or their reason for attending. At lunch, you sit down at a table and pray the person next to you is going to be a good contact.

As an exhibitor, you set up your booth hoping it will attract people to drop by. It's expensive and the return on investment can be difficult to quantify.

"What if?"

What if you:

1. Knew who was attending before the event?
2. could set up meetings and make connections beforehand?
3. could advertise your company to the attendees for months rather than just the days of the conference?
4. could access the attendee list at your fingertips?

Our Solution - Leebug - Professional Event Networking

With our first hand experiences and feedback, we have built an online, interactive professional networking solution that addresses these "what if" questions. Making every connection count is at the heart of Leebug.

As an attendee, Leebug enables you can take the lead and interact with other attendees, prospects and services providers. You can browse the virtual booths, join discussions and Meet Ups or download promotional materials.

As an event producer Leebug helps to broaden your reach before, during and after the event. You can have multiple listings, attract attendees, and drive additional revenue from our unique offering of virtual booths. With a v-Booth a company has an interactive listing to promote its products and services from the time the event is being promoted. This virtual presence gives companies brand exposure enabling them to connect with prospects 24/7.

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